A well-developed sales funnel can be one of the most important resources to complete before starting a new year. Without an idea of what you’re doing and how you’re doing it, your marketing strategy can come off as confusing and ineffective. Most importantly, you could end up wasting a lot of time and money trying to…
Archives for December 2017
Experiential Marketing: The Next Big Thing for Brands
Marketers across the globe are buzzing about experiential marketing, the next hot marketing trend that has brands and consumers participating. Experiential marketing is commonly known as engagement marketing, event marketing or participation marketing because it allows the consumer to engage with the evolution of a brand through an interactive experience. Through experiential marketing, brands can…